In recent years, smart security products have become very popular. Although the global video surveillance camera market showed a slight decline in 2020, the overall security market still reached $300 billion. At the same time, investment in China's video surveillance market is recovering rapidly. According to Omdia, China's smart video surveillance market is expected to reach $16.7 billion by 2024, with a compound annual growth rate of 9.5%, showing great growth potential.
At present, video surveillance has been smartified on both the front end and the back end, the front end is smart, and the back end is gradually becoming cloud-based. This process has evolved into three stages: edge node, edge area, and cloud center, and the integration of cloud and edge has become a new trend in the security industry.
At present, non-smart cameras occupy the majority of the smart camera market, and the proportion of smart cameras is less than 12%. However, in the future, the size of the smart camera market will continue to expand. Smart cameras are an important element in recognizing multi-dimensional data in real time and integrating with other sensor devices to form a full-scene multi-dimensional holographic sensing system. They will also be upgraded to mini data centers, integrating voice collection, dialogue devices, weather data collection devices, 4G, 5G wireless transmission modules, storage devices, etc., to carry out deep integration and exploration on the collected data.
In the third quarter of 2020, China's security industry economic index was 144, down 9% year-on-year, but up 20% quarter-on-quarter. This is because the impact of the COVID-19 pandemic subsided and stimulated demand for new infrastructure. Projects such as the "snow-bright project", "smart security area", and the renovation of old residential areas in cities will bring new demand to the market. In projects such as urban governance, smart traffic, and the "snow-bright project", the combination of AI and security devices has expanded from small-scale deployment to large-scale deployment, and security + AI has entered a period of maturity.
China's smart video surveillance market has attracted many new entrants, taking market share from smaller video surveillance manufacturers, such as the "Four Dragons" in the AI field and internet giant BAT. However, the number and amount of funding in the AI industry declined sharply in 2019. Currently, the supply of video surveillance equipment is trending toward concentration, with the top three major players, Hikvision, Dahua, and Yusui, accounting for 59% of the Chinese market in total revenue.
Smart Camera Development Analysis
Since 2010, the total revenue of China's security industry has grown steadily, reaching 380 billion yuan in 2013 and 540 billion yuan in 2016. By the end of 2017, there are about 21,000 security enterprises in China, with the total revenue of the industry exceeding 600 billion yuan, with an average annual growth rate of 14.4%, and the added value of the whole industry is 196 billion yuan, with an average annual growth rate of 12.7%. It is expected that the total revenue of China's security industry will reach about 667.8 billion yuan in 2018, and by 2020, the total revenue will exceed 800 billion yuan, reaching about 821.2 billion yuan.
Over the years, the scale of domestic video surveillance systems has steadily expanded, and the types of front-end capture devices have also become more diverse, generating a large amount of multi-dimensional data, such as passenger vehicle data, facial recognition data, etc. How to quickly search and extract valuable information from large amounts of data has become a challenge for the industry. To solve this problem, AI computer vision technology (CV) is needed. After several years of development, CV technology has the ability to be widely and commercially used in 2018, and has made great progress in areas such as facial recognition, AI human detection, license plate recognition, and vehicle recognition.
Smart cities are a new concept and model that utilizes new generation information technologies such as IoT, cloud computing, big data, and spatial geographic information integration to smarten up urban planning, construction, management, and services. In recent years, many smart city standard systems have been implemented and AI technology has matured, so the construction of smart cities is expected to progress rapidly. WEILAILIFEI's wireless and POE powered security cameras have a new smart AI human body detection function that can be used both indoors and outdoors, and only human bodies are detected and recorded smartly by AI. It hardly reacts to branches, swaying curtains, insect movements, etc., and 99% of false alarms can be avoided. WEILAILIFEI's wireless and POE powered security cameras also send an alarm notification immediately after taking an image when there is suspicious movement within the shooting range, and notify your smartphone. The main body audio buzzer can be expected to have the effect of intimidating suspicious people, and the mobile APP notification and e-mail notification allow you to know the state of your home even when you are away. The setup method for AI human body recognition is very easy. Even amateurs can refer to the photos and understand it easily.
On March 4, 2020, the Politburo Standing Committee meeting stressed accelerating the construction of major projects and infrastructure specified in the national plan and promoting the progress of new infrastructure, including 5G infrastructure, intercity high-speed rail and intercity rail, new energy vehicles and charging stations, big data centers, artificial intelligence, etc., which are closely related to the security industry.
5G has revolutionized the network environment, and artificial intelligence has changed the way machine vision transforms from the physical world to the digital world. These two key technologies have realized integrated applications in the security field, forming a new combination "5G + AI + security", evolving the video surveillance industry to a new stage of high vision and AI intelligence. WEILAILIFEI's wireless and POE powered security camera is a 5G communication security camera with warning voice and light alarm, voice recording function. It can work even without Wi-Fi environment. Ultra-bright LED can be customized by schedule or triggered motion. Even in pitch black place, it can automatically switch to color night vision mode (up to 24m) to provide a wonderful lighting effect.
The above is WEILAILIFEI's analysis and views on China's smart video surveillance market. We will continue to pay attention to the market development trend and continue to innovate to meet the needs of customers.
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